Extra! Extra! Advertising in Schools Makes Headlines!

News coverage is an important vehicle for reaching a large and diverse audience and our staff works hard to ensure the issue of advertising in public schools and our victories receive continual coverage. You may have recently read about the Center and the various forms of classroom commercialism in your local or national paper. Perhaps your local news satiation or favorite radio show has reported on the issue.

In case you missed it, the Sunday (3/21/99) New York Times ran a front page article about advertising in math text books. The article featured the Center and a California parent who brought the textbook to our attention. We are very proud to have been featured on the front page.

Additional press coverage over the past six months include:

• Time Magazine
• Chicago Tribune
• Washington Post
• US News & World Report
• San Jose Mercury News
• Houston Chronicle
• Sacramento Bee
• Baltimore Sun
• Los Angeles Times
• Associated Press
• Nicolodeon News
• San Francisco Chronicle
• National Public Radio
• Education Leadership
• Education Week
• California Schools
• The American School Board Journal
• BBC

And a front page article in our Sr. Program Director’s home town newspaper, Michigan’s Kalamazoo Gazette!

Here comes ZapMe, the computer version of Channel One

ASCD Conference

Local Highlights: Actions Against Classroom Advertising

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