--------------- COL,SER,FLDR ID............ 002700000 ACCESSION.................. 70-NLF-333 RECORD CODE................ C TITLE...................... ROBERT M. TEETER PAPERS (Political Consultant) ...DESCRIPTION... Michigan native Robert M. Teeter is president of Market Opinion Research, a Detroit consumer research firm. For years he has undertaken survey research for Republican political candidates. The Teeter papers document the series of public opinion polls he coordinated for the Committee for the Re-election of the President (CREEP) during Richard Nixon's 1972 campaign and similar activities during the Ford administration and the 1976 campaign. In late 1971 and 1972, Teeter worked for CREEP to coordinate the activities of at least three national polling firms working on the Republican campaign - Market Opinion Research of Detroit, Decision Making Information of Los Angeles, and Opinion Research of Princeton. Teeter designed the overall polling strategy, controlled the administration of questionnaires, stipulated the data analysis procedures, and reported the results to the White House and Republican campaign organizations in key states. The primary goal of the studies was to provide the President's campaign managers with detailed trend data needed to select target states, plan campaign strategy for them, and focus efforts within individual states. Data from each state was analyzed by voting behavior groups (Republican, Democratic, Independent), by candidate preference groups, by geographic region, and by selected demographic groups (religious preference, race, gender, age). Additional analyses were done for individual states and for major media markets. Teeter's primary responsibility was to write succinct memoranda summarizing findings of the studies on national and local issues. He also prepared special reports as the compaign developed and analyzed trends from the 1972 vote. Teeter's survey research activity on behalf of the Ford administration began well before the 1976 campaign. Immediately following the 1974 mid-term elections and in February 1975, surveys measured shifting perceptions of the Republican Party and President Ford. In late 1975 Teeter established a political reference point for the President Ford Committee. Studies in June 1976 served to assess opinion after the tough Ford-Reagan primary battles and to clarify strategies for the fall campaign. Throughout September and October, Teeter monitored the Carter challenge in one of the closest Presidential races in American history. His election night telephone polls and post-election analyses were a first attempt to clarify voting patterns in the 1976 election. Teeter played a key role in preparing President Ford for his three debates with Jimmy Carter. Making use of new computerized polling technology, he provided President Ford's advisers with instantaneous reactions to the debates by sampling Seattle voters. He plotted the summary reaction over videotapes of the debate, allowing the presidential advisers to judge Mr. Ford's substantive comments and delivery, and adjust his performance accordingly. Teeter's papers primarily document his survey research activity during the 1972 campaign and national polling efforts during the 1976 campaign. Three-quarters of the collection consists of detailed computer-generated tables and narrative summaries of responses to national and state-level surveys in four waves during the 1972 campaign. Of particular value is a series of memoranda Teeter wrote to President Nixon's campaign managers on the polling process and on the findings of the studies on specific issues, voting groups and trends in public opinion. Although poll findings are not often linked directly to campaign strategies, the memoranda are a clear reminder of the information available to White House staff who monitored the campaign's progress. No such memoranda are included in the Teeter papers for the 1976 campaign. However, the collection contains the results of three surveys prior to the start of the primary contest, tabulations from the national-level waves of campaign surveys, tables and reports from studies in Republican priority states, and summaries of national voting trends. While not as detailed as the 1972 campaign material, the papers more clearly portray changes in voter opinions over the course of the Ford administration. The Teeter papers are particularly useful for understanding political polling techinques and for studying attitudes of the American public during the 1970's. The collection hints at the underpinnings of Republican strategy for both the 1972 and 1976 campaigns and illustrates information available to White House managers. The collection is a useful counterpoint to media coverage of the candidates, showing the extent to which the press reflected opinions of prospective voters. In addition, the Ford administration portion of the collection supplements extensive holdings on the 1976 campaign already available for research at the Ford Library. ...ABSTRACT... The Teeter papers document his responsibilities as pollster to Presidents Nixon and Ford, primarily his survey research efforts during Nixon's 1972 Presidential re-election campaign. Included are detailed computer-generated tables of results from series of national and state-level surveys on attitudes toward President Nixon and his Democratic challengers in 1972; reports and data tables from studies carried out during the Ford administration and the 1976 campaign; analyses of the 1976 Presidential election vote; and some supporting memoranda. SUBJECT DESCRIPTOR......... Presidential Campaign - 1972, Presidential Campaign - 1976, Public Opinion Polls LC SUBJECT TERM............ PREUEA, PREUEB, PUBOU, Presidents--United States--Election--1972, Presidents--United States--Election--1976, Public opinion--United States BEGINNING DATE............. 1972 ENDING DATE................ 1976 VOLUME..................... 24.8 UNITS MEASUR............... linear feet ...RELATED MATERIAL... Open materials in the Gerald R. Ford Library on the 1976 campaign are described in a summary guide, a copy of which is available on request. As of this writing, the records of the President Ford Committee in the Ford Library are unprocessed and unavailable for research. In addition, the videotape Teeter prepared of instantaneous debate reactions is not a part of the Ford Library's holdings. Researchers interested in further documentation of the 1972 campaign should contact the National Archives' Nixon Presidential Materials Project in Washington DC for information on available holdings. ...ARRANGEMENT... Arranged in seven series: Republican County Chairman Survey - 1967, 1972 Presidential Campaign: Teeter Memoranda, 1972 Presidential Campaign: National Polls, 1972 Presidential Campaign: State Polls, Ford Administration National Surveys, 1976 Presidential Campaign: PFC Priority States, 1976 Presidential Campaign: Post-Election Analyses. PREFERRED CITATION......... Robert M. Teeter Papers, Gerald R. Ford Library CLASSIFICATION CODE........ U, Not Classified LANG. CODE(S).............. eng LOCATION................... 2-01-09-5 to 2-01-11-3 DATE OF OPENING............ 08/1987 CREATORS NAME.............. Teeter Robert M. CONFORMING NAME............ Teeter, Robert M. CONFORMING NAME INDICATOR.. P CREATORS RELN TO PRES...... Director of Research, President Ford Committee CREATORS CURRENT POSN...... President, Market Opinion Research ...BIOGRAPHICAL NOTE... 2/5/39 - Born, Coldwater, Michigan 1961 - BA, Albion College 1961-64 - Graduate Assistant, Albion College 1964 - MA, Michigan State University 1964-66 - Instructor, Albion College 1967-Present - Marketing Opinion Research Co., Detroit (1973-79, Executive Vice President; 1979-Present, President) DONORS NAME................ Teeter Robert M. DONORS RELN TO CREATOR..... SELF SOURCE OF LEGAL TITLE...... DM, Donated materials ...PROVENANCE... Before Mr. Teeter donated these materials to the Ford Library, they had been stored at his home. Originally accessioned as 85-NLF-015. ...RESTRICTIONS... Open under terms of Mr. Teeter's deed of gift, a copy of which is available upon request. ...LITERARY RIGHT... Mr. Teeter has donated to the United States of America his copyright interest in any of his unpublished writings that might be included in this collection. The copyright interest in materials written by other organizations and individuals is presumed to remain with them. In addition, works prepared by U.S. Government employees as part of their official duties are in the public domain. WRITTEN PERMISSION......... N BOX........................ ******* --------------- COL,SER,FLDR ID............ 002700001 ACCESSION.................. 70-NLF-333 RECORD CODE................ S TITLE...................... Republican County Chairman Survey, {This is a Series Title} ...DESCRIPTION... A report on the views of a sample of county chairman and Republican leaders toward George Romney and Richard Nixon as Presidential candidates, including how the candidates would handle national issues. The report describes the sample population in terms of demographic characteristics and political attitudes. SUBJECT DESCRIPTOR......... Presidential Campaign - 1968, Public Opinion Polls, Republican Party BEGINNING DATE............. 1967 ENDING DATE................ 1967 VOLUME..................... 0.05 UNITS MEASUR............... linear feet BASIS OF ARRANGEMENT....... A, Arranged alphabetically. TYPE OF MATERIAL........... REP, Report BOX........................ 1 --------------- COL,SER,FLDR ID............ 002700009 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... Republican County Chairman Survey Report SUBJECT DESCRIPTOR......... Presidential Campaign - 1968, Public Opinion Polls, Republican Party BEGINNING DATE............. 05/1967 ENDING DATE................ 05/1967 BOX........................ 1 PAGE COUNT................. 75 --------------- COL,SER,FLDR ID............ 002700002 ACCESSION.................. 70-NLF-333 RECORD CODE................ S TITLE...................... 1972 Presidential Campaign: Teeter Memoranda, {This is a Series Title} ...DESCRIPTION... Memoranda, under Committee for the Re-election of the President letterhead, from Robert Teeter or his assistant Ted Garris to H.R. Haldeman, Attorney General John Mitchell, Clark MacGregor and other senior advisers. They concern 1972 campaign polling strategies, programs and findings on perceptions of candidate strengths and weaknesses and of national campaign issues. Arranged chronologically. SUBJECT DESCRIPTOR......... Presidential Campaign - 1972, Public Opinion Polls, Presidential Election Committees BEGINNING DATE............. 11/1971 ENDING DATE................ 11/1972 VOLUME..................... 0.04 UNITS MEASUR............... linear feet BASIS OF ARRANGEMENT....... C, Arranged chronologically. TYPE OF MATERIAL........... MEM, Memorandum BOX........................ 1 --------------- COL,SER,FLDR ID............ 002700010 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 Campaign: Teeter Memoranda SUBJECT DESCRIPTOR......... Presidential Campaign - 1972, Public Opinion Polls, Presidential Election Committees BEGINNING DATE............. 11/1971 ENDING DATE................ 12/1972 BOX........................ 1 PAGE COUNT................. 725 --------------- COL,SER,FLDR ID............ 002700003 ACCESSION.................. 70-NLF-333 RECORD CODE................ S TITLE...................... 1972 Presidential Campaign: National Polls, {This is a Series Title} ...DESCRIPTION... Computer tabulations, detailed and summary reports, and supplementary analyses of national public opinion telephone surveys. Proportional random samples of about 1000 prospective voters gathered data in three waves of face-to-face interviews (January, June, and September 1972), testing perceptions of President Nixon and his Democratic challengers, and attitudes toward national issues. Also included are results from election night telephone polling and the first draft of an article by Market Opinion Research staff summarizing findings from the 1972 election vote. Tabular presentations show issue attitudes and voting intentions by a variety of demographic characteristics and regional variations. Arranged chronologically by date of data collection or report. SUBJECT DESCRIPTOR......... Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 1972 ENDING DATE................ 1973 VOLUME..................... 2.0 UNITS MEASUR............... linear feet BASIS OF ARRANGEMENT....... C, Arranged chronologically. TYPE OF MATERIAL........... REP, CHA, TAB, Report, Chart, Table BOX........................ 2-6 --------------- COL,SER,FLDR ID............ 002700011 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... National Polls, January 1972: Complete Computer Tabulations (1)-(10) SUBJECT DESCRIPTOR......... Public Opinion Polls, Presidential Campaign - 1972 BEGINNING DATE............. 01/1972 ENDING DATE................ 01/1972 BOX........................ 2 PAGE COUNT................. 550 --------------- COL,SER,FLDR ID............ 002700012 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... National Polls, January 1972: US Voters Appraise Candidates and Issues (1)-(2) SUBJECT DESCRIPTOR......... Public Opinion Polls, Presidential Campaign - 1972 BEGINNING DATE............. 01/1972 ENDING DATE................ 01/1972 BOX........................ 2 PAGE COUNT................. 100 --------------- COL,SER,FLDR ID............ 002700013 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... National Polls, March 1972: Summary Report (1)-(2) SUBJECT DESCRIPTOR......... Public Opinion Polls, Presidential Campaign - 1972 BEGINNING DATE............. 03/1972 ENDING DATE................ 03/1972 BOX........................ 2 PAGE COUNT................. 150 --------------- COL,SER,FLDR ID............ 002700014 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... National Polls, March 1972: Summary Report (3)-(6) SUBJECT DESCRIPTOR......... Public Opinion Polls, Presidential Campaign - 1972 BEGINNING DATE............. 03/1972 ENDING DATE................ 03/1972 BOX........................ 3 PAGE COUNT................. 300 --------------- COL,SER,FLDR ID............ 002700015 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... National Polls, May 1972: Current Voting Intentions, Perceptions of President Nixon, Issues SUBJECT DESCRIPTOR......... Public Opinion Polls, Presidential Campaign - 1972 BEGINNING DATE............. 05/1972 ENDING DATE................ 05/1972 BOX........................ 3 PAGE COUNT................. 50 --------------- COL,SER,FLDR ID............ 002700016 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... National Polls, June 1972: National Survey (1)-(8) SUBJECT DESCRIPTOR......... Public Opinion Polls, Presidential Campaign - 1972 BEGINNING DATE............. 06/1972 ENDING DATE................ 06/1972 BOX........................ 3 PAGE COUNT................. 450 --------------- COL,SER,FLDR ID............ 002700017 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... National Polls, June 1972: National Survey (9)-(10) SUBJECT DESCRIPTOR......... Public Opinion Polls, Presidential Campaign - 1972 BEGINNING DATE............. 06/1972 ENDING DATE................ 06/1972 BOX........................ 4 PAGE COUNT................. 150 --------------- COL,SER,FLDR ID............ 002700018 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... National Polls, July 1972: Aggregate Report (1)-(3) SUBJECT DESCRIPTOR......... Public Opinion Polls, Presidential Campaign - 1972 BEGINNING DATE............. 07/1972 ENDING DATE................ 07/1972 BOX........................ 4 PAGE COUNT................. 225 --------------- COL,SER,FLDR ID............ 002700019 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... National Polls, September 1972: National Survey (1)-(7) SUBJECT DESCRIPTOR......... Public Opinion Polls, Presidential Campaign - 1972 BEGINNING DATE............. 09/1972 ENDING DATE................ 09/1972 BOX........................ 4 PAGE COUNT................. 425 --------------- COL,SER,FLDR ID............ 002700020 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... National Polls, September 1972: Early Polling Information, by State (1)-(13) SUBJECT DESCRIPTOR......... Alabama, California, Connecticut, Illinois, Indiana, Iowa, Kentucky, Louisiana, Maryland, Massachusetts, Michigan, Minnesota, Missouri, New Hampshire, New Jersey, New York, North Carolina, North Dakota, Ohio, Oregon, Pennsylvania, Public Opinion Polls, Presidential Campaign - 1972 BEGINNING DATE............. 09/1972 ENDING DATE................ 09/1972 BOX........................ 5 PAGE COUNT................. 800 --------------- COL,SER,FLDR ID............ 002700021 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... National Polls, September 1972: Early Polling Information, by State (14)-(16) SUBJECT DESCRIPTOR......... South Carolina, Tennessee, Texas, Washington, Virginia, West Virginia, Wisconsin, Wyoming, Public Opinion Polls, Presidential Campaign - 1972 BEGINNING DATE............. 09/1972 ENDING DATE................ 09/1972 BOX........................ 6 PAGE COUNT................. 200 --------------- COL,SER,FLDR ID............ 002700022 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... National Polls, October 1972: Aggregate Report (1)-(2) SUBJECT DESCRIPTOR......... Public Opinion Polls, Presidential Campaign - 1972 BEGINNING DATE............. 10/1972 ENDING DATE................ 10/1972 BOX........................ 6 PAGE COUNT................. 100 --------------- COL,SER,FLDR ID............ 002700023 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... National Polls, November 1972: Election Night Data (1)-(6) SUBJECT DESCRIPTOR......... Public Opinion Polls, Presidential Campaign - 1972 BEGINNING DATE............. 11/1972 ENDING DATE................ 11/1972 BOX........................ 6 PAGE COUNT................. 450 --------------- COL,SER,FLDR ID............ 002700024 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... National Polls, January 1973: National Study Data (1)-(2) SUBJECT DESCRIPTOR......... Public Opinion Polls BEGINNING DATE............. 01/1973 ENDING DATE................ 01/1973 BOX........................ 6 PAGE COUNT................. 100 --------------- COL,SER,FLDR ID............ 002700025 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... National Polls, February 1973: Reslicing the American Pie (1)-(2) ...DESCRIPTION... Draft outline of a book on campaign polls. SUBJECT DESCRIPTOR......... Public Opinion Polls BEGINNING DATE............. 02/1973 ENDING DATE................ 02/1973 BOX........................ 6 PAGE COUNT................. 150 --------------- COL,SER,FLDR ID............ 002700004 ACCESSION.................. 70-NLF-333 RECORD CODE................ S TITLE...................... 1972 Presidential Campaign: State Polls, {This is a Series Title} ...DESCRIPTION... Computer tabulations of survey data, summaries, supplementary analyses, graphic presentations, reports, and narrative analyses of findings from opinion polls conducted in key Republican target states during the 1972 campaign. The studies sampled about 600 prospective voters in each state on their awareness and perceptions of President Nixon and his Democratic challengers; attitudes on national and local issues; and voting intentions. Polling in some states was limited to the primary campaign, while certain key states were surveyed in waves throughout 1972. Arranged alphabetically by state and thereunder by date of data collection or report. SUBJECT DESCRIPTOR......... Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 01/1972 ENDING DATE................ 10/1972 VOLUME..................... 17.2 UNITS MEASUR............... linear feet BASIS OF ARRANGEMENT....... AC, Arranged alphabetically by subject and chronologically thereunder. TYPE OF MATERIAL........... REP, CHA, TAB, Report, Chart, Table BOX........................ 7-49 --------------- COL,SER,FLDR ID............ 002700026 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Alabama SUBJECT DESCRIPTOR......... Alabama, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 07/1972 ENDING DATE................ 09/1972 BOX........................ 7 PAGE COUNT................. 800 --------------- COL,SER,FLDR ID............ 002700027 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Alabama SUBJECT DESCRIPTOR......... Alabama, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 09/1972 ENDING DATE................ 09/1972 BOX........................ 8 PAGE COUNT................. 300 --------------- COL,SER,FLDR ID............ 002700028 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Arkansas SUBJECT DESCRIPTOR......... Arkansas, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 01/1972 ENDING DATE................ 01/1972 BOX........................ 8 PAGE COUNT................. 50 --------------- COL,SER,FLDR ID............ 002700029 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: California SUBJECT DESCRIPTOR......... California, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 01/1972 ENDING DATE................ 01/1972 BOX........................ 8 PAGE COUNT................. 450 --------------- COL,SER,FLDR ID............ 002700030 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: California SUBJECT DESCRIPTOR......... California, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 01/1972 ENDING DATE................ 02/1972 BOX........................ 9 PAGE COUNT................. 800 --------------- COL,SER,FLDR ID............ 002700031 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: California SUBJECT DESCRIPTOR......... California, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 07/1972 ENDING DATE................ 07/1972 BOX........................ 10 PAGE COUNT................. 800 --------------- COL,SER,FLDR ID............ 002700032 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: California SUBJECT DESCRIPTOR......... California, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 09/1972 ENDING DATE................ 09/1972 BOX........................ 11 PAGE COUNT................. 350 --------------- COL,SER,FLDR ID............ 002700033 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Colorado SUBJECT DESCRIPTOR......... Colorado, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 09/1972 ENDING DATE................ 09/1972 BOX........................ 11 PAGE COUNT................. 75 --------------- COL,SER,FLDR ID............ 002700034 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Connecticut SUBJECT DESCRIPTOR......... Connecticut, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 07/1972 ENDING DATE................ 07/1972 BOX........................ 11 PAGE COUNT................. 375 --------------- COL,SER,FLDR ID............ 002700035 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Connecticut SUBJECT DESCRIPTOR......... Connecticut, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 07/1972 ENDING DATE................ 09/1972 BOX........................ 12 PAGE COUNT................. 600 --------------- COL,SER,FLDR ID............ 002700036 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Florida SUBJECT DESCRIPTOR......... Florida, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 12/1971 ENDING DATE................ 12/1971 BOX........................ 12 PAGE COUNT................. 200 --------------- COL,SER,FLDR ID............ 002700037 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Florida SUBJECT DESCRIPTOR......... Florida, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 12/1971 ENDING DATE................ 12/1971 BOX........................ 13 PAGE COUNT................. 800 --------------- COL,SER,FLDR ID............ 002700038 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Florida SUBJECT DESCRIPTOR......... Florida, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 12/1971 ENDING DATE................ 12/1971 BOX........................ 14 PAGE COUNT................. 800 --------------- COL,SER,FLDR ID............ 002700039 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Florida SUBJECT DESCRIPTOR......... Florida, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 12/1971 ENDING DATE................ 02/1972 BOX........................ 15 PAGE COUNT................. 100 --------------- COL,SER,FLDR ID............ 002700040 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Illinois SUBJECT DESCRIPTOR......... Illinois, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 07/1972 ENDING DATE................ 07/1972 BOX........................ 15 PAGE COUNT................. 700 --------------- COL,SER,FLDR ID............ 002700041 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Illinois SUBJECT DESCRIPTOR......... Illinois, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 07/1972 ENDING DATE................ 09/1972 BOX........................ 16 PAGE COUNT................. 650 --------------- COL,SER,FLDR ID............ 002700042 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Indiana SUBJECT DESCRIPTOR......... Indiana, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 02/1972 ENDING DATE................ 02/1972 BOX........................ 16 PAGE COUNT................. 150 --------------- COL,SER,FLDR ID............ 002700043 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Indiana SUBJECT DESCRIPTOR......... Indiana, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 02/1972 ENDING DATE................ 08/1972 BOX........................ 17 PAGE COUNT................. 800 --------------- COL,SER,FLDR ID............ 002700044 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Indiana SUBJECT DESCRIPTOR......... Indiana, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 08/1972 ENDING DATE................ 10/1972 BOX........................ 18 PAGE COUNT................. 800 --------------- COL,SER,FLDR ID............ 002700045 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Indiana SUBJECT DESCRIPTOR......... Indiana, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 10/1972 ENDING DATE................ 10/1972 BOX........................ 19 PAGE COUNT................. 200 --------------- COL,SER,FLDR ID............ 002700046 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Iowa SUBJECT DESCRIPTOR......... Iowa, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 01/1972 ENDING DATE................ 01/1972 BOX........................ 19 PAGE COUNT................. 600 --------------- COL,SER,FLDR ID............ 002700047 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Iowa SUBJECT DESCRIPTOR......... Iowa, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 01/1972 ENDING DATE................ 01/1972 BOX........................ 20 PAGE COUNT................. 50 --------------- COL,SER,FLDR ID............ 002700048 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Kentucky SUBJECT DESCRIPTOR......... Kentucky, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 12/1971 ENDING DATE................ 12/1971 BOX........................ 20 PAGE COUNT................. 225 --------------- COL,SER,FLDR ID............ 002700049 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Maryland SUBJECT DESCRIPTOR......... Maryland, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 02/1972 ENDING DATE................ 02/1972 BOX........................ 20 PAGE COUNT................. 525 --------------- COL,SER,FLDR ID............ 002700050 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Maryland SUBJECT DESCRIPTOR......... Maryland, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 07/1972 ENDING DATE................ 09/1972 BOX........................ 21 PAGE COUNT................. 650 --------------- COL,SER,FLDR ID............ 002700051 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Michigan SUBJECT DESCRIPTOR......... Michigan, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 07/1972 ENDING DATE................ 07/1972 BOX........................ 21 PAGE COUNT................. 150 --------------- COL,SER,FLDR ID............ 002700052 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Michigan SUBJECT DESCRIPTOR......... Michigan, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 07/1972 ENDING DATE................ 09/1972 BOX........................ 22 PAGE COUNT................. 800 --------------- COL,SER,FLDR ID............ 002700053 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Michigan SUBJECT DESCRIPTOR......... Michigan, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 09/1972 ENDING DATE................ 09/1972 BOX........................ 23 PAGE COUNT................. 200 --------------- COL,SER,FLDR ID............ 002700054 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Missouri SUBJECT DESCRIPTOR......... Missouri, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 02/1972 ENDING DATE................ 07/1972 BOX........................ 23 PAGE COUNT................. 600 --------------- COL,SER,FLDR ID............ 002700055 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Missouri SUBJECT DESCRIPTOR......... Missouri, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 07/1972 ENDING DATE................ 09/1972 BOX........................ 24 PAGE COUNT................. 500 --------------- COL,SER,FLDR ID............ 002700056 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: New Hampshire SUBJECT DESCRIPTOR......... New Hampshire, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 12/1971 ENDING DATE................ 12/1971 BOX........................ 24 PAGE COUNT................. 300 --------------- COL,SER,FLDR ID............ 002700057 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: New Hampshire SUBJECT DESCRIPTOR......... New Hampshire, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 12/1971 ENDING DATE................ 12/1971 BOX........................ 25 PAGE COUNT................. 800 --------------- COL,SER,FLDR ID............ 002700058 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: New Hampshire SUBJECT DESCRIPTOR......... New Hampshire, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 12/1971 ENDING DATE................ 01/1972 BOX........................ 26 PAGE COUNT................. 600 --------------- COL,SER,FLDR ID............ 002700059 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: New Jersey SUBJECT DESCRIPTOR......... New Jersey, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 01/1972 ENDING DATE................ 01/1972 BOX........................ 26 PAGE COUNT................. 200 --------------- COL,SER,FLDR ID............ 002700060 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: New Jersey SUBJECT DESCRIPTOR......... New Jersey, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 01/1972 ENDING DATE................ 07/1972 BOX........................ 27 PAGE COUNT................. 800 --------------- COL,SER,FLDR ID............ 002700061 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: New Jersey SUBJECT DESCRIPTOR......... New Jersey, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 07/1972 ENDING DATE................ 09/1972 BOX........................ 28 PAGE COUNT................. 800 --------------- COL,SER,FLDR ID............ 002700062 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: New Jersey SUBJECT DESCRIPTOR......... New Jersey, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 09/1972 ENDING DATE................ 09/1972 BOX........................ 29 PAGE COUNT................. 350 --------------- COL,SER,FLDR ID............ 002700063 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: New York SUBJECT DESCRIPTOR......... New York, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 01/1972 ENDING DATE................ 01/1972 BOX........................ 29 PAGE COUNT................. 450 --------------- COL,SER,FLDR ID............ 002700064 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: New York SUBJECT DESCRIPTOR......... New York, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 01/1972 ENDING DATE................ 02/1972 BOX........................ 30 PAGE COUNT................. 800 --------------- COL,SER,FLDR ID............ 002700065 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: New York SUBJECT DESCRIPTOR......... New York, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 07/1972 ENDING DATE................ 07/1972 BOX........................ 31 PAGE COUNT................. 800 --------------- COL,SER,FLDR ID............ 002700066 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: New York SUBJECT DESCRIPTOR......... New York, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 09/1972 ENDING DATE................ 09/1972 BOX........................ 32 PAGE COUNT................. 350 --------------- COL,SER,FLDR ID............ 002700067 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: North Carolina SUBJECT DESCRIPTOR......... North Carolina, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 01/1972 ENDING DATE................ 01/1972 BOX........................ 32 PAGE COUNT................. 450 --------------- COL,SER,FLDR ID............ 002700068 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: North Carolina SUBJECT DESCRIPTOR......... North Carolina, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 01/1972 ENDING DATE................ 01/1972 BOX........................ 33 PAGE COUNT................. 250 --------------- COL,SER,FLDR ID............ 002700069 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Ohio SUBJECT DESCRIPTOR......... Ohio, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 02/1972 ENDING DATE................ 02/1972 BOX........................ 33 PAGE COUNT................. 550 --------------- COL,SER,FLDR ID............ 002700070 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Ohio SUBJECT DESCRIPTOR......... Ohio, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 02/1972 ENDING DATE................ 07/1972 BOX........................ 34 PAGE COUNT................. 800 --------------- COL,SER,FLDR ID............ 002700071 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Ohio SUBJECT DESCRIPTOR......... Ohio, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 07/1972 ENDING DATE................ 09/1972 BOX........................ 35 PAGE COUNT................. 450 --------------- COL,SER,FLDR ID............ 002700072 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Oregon SUBJECT DESCRIPTOR......... Oregon, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 01/1972 ENDING DATE................ 01/1972 BOX........................ 35 PAGE COUNT................. 350 --------------- COL,SER,FLDR ID............ 002700073 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Oregon SUBJECT DESCRIPTOR......... Oregon, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 01/1972 ENDING DATE................ 01/1972 BOX........................ 36 PAGE COUNT................. 800 --------------- COL,SER,FLDR ID............ 002700074 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Oregon SUBJECT DESCRIPTOR......... Oregon, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 01/1972 ENDING DATE................ 07/1972 BOX........................ 37 PAGE COUNT................. 550 --------------- COL,SER,FLDR ID............ 002700075 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Pennsylvania SUBJECT DESCRIPTOR......... Pennsylvania, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 02/1972 ENDING DATE................ 02/1972 BOX........................ 37 PAGE COUNT................. 250 --------------- COL,SER,FLDR ID............ 002700076 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Pennsylvania SUBJECT DESCRIPTOR......... Pennsylvania, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 02/1972 ENDING DATE................ 07/1972 BOX........................ 38 PAGE COUNT................. 800 --------------- COL,SER,FLDR ID............ 002700077 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Pennsylvania SUBJECT DESCRIPTOR......... Pennsylvania, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 07/1972 ENDING DATE................ 09/1972 BOX........................ 39 PAGE COUNT................. 800 --------------- COL,SER,FLDR ID............ 002700078 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Pennsylvania SUBJECT DESCRIPTOR......... Pennsylvania, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 09/1972 ENDING DATE................ 09/1972 BOX........................ 40 PAGE COUNT................. 400 --------------- COL,SER,FLDR ID............ 002700079 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Tennessee SUBJECT DESCRIPTOR......... Tennessee, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 01/1972 ENDING DATE................ 01/1972 BOX........................ 40 PAGE COUNT................. 400 --------------- COL,SER,FLDR ID............ 002700080 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Tennessee SUBJECT DESCRIPTOR......... Tennessee, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 01/1972 ENDING DATE................ 01/1972 BOX........................ 41 PAGE COUNT................. 800 --------------- COL,SER,FLDR ID............ 002700081 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Tennessee SUBJECT DESCRIPTOR......... Tennessee, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 01/1972 ENDING DATE................ 02/1972 BOX........................ 42 PAGE COUNT................. 200 --------------- COL,SER,FLDR ID............ 002700082 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Texas SUBJECT DESCRIPTOR......... Texas, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 01/1972 ENDING DATE................ 01/1972 BOX........................ 42 PAGE COUNT................. 600 --------------- COL,SER,FLDR ID............ 002700083 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Texas SUBJECT DESCRIPTOR......... Texas, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 01/1972 ENDING DATE................ 02/1972 BOX........................ 43 PAGE COUNT................. 800 --------------- COL,SER,FLDR ID............ 002700084 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Texas SUBJECT DESCRIPTOR......... Texas, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 07/1972 ENDING DATE................ 07/1972 BOX........................ 44 PAGE COUNT................. 800 --------------- COL,SER,FLDR ID............ 002700085 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Texas SUBJECT DESCRIPTOR......... Texas, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 09/1972 ENDING DATE................ 09/1972 BOX........................ 45 PAGE COUNT................. 400 --------------- COL,SER,FLDR ID............ 002700086 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Virginia SUBJECT DESCRIPTOR......... Virginia, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 02/1972 ENDING DATE................ 02/1972 BOX........................ 45 PAGE COUNT................. 400 --------------- COL,SER,FLDR ID............ 002700087 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Virginia SUBJECT DESCRIPTOR......... Virginia, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 02/1972 ENDING DATE................ 02/1972 BOX........................ 46 PAGE COUNT................. 250 --------------- COL,SER,FLDR ID............ 002700088 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Washington SUBJECT DESCRIPTOR......... Washington, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 07/1972 ENDING DATE................ 07/1972 BOX........................ 46 PAGE COUNT................. 250 --------------- COL,SER,FLDR ID............ 002700089 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Wisconsin SUBJECT DESCRIPTOR......... Wisconsin, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 01/1972 ENDING DATE................ 01/1972 BOX........................ 46 PAGE COUNT................. 300 --------------- COL,SER,FLDR ID............ 002700090 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Wisconsin SUBJECT DESCRIPTOR......... Wisconsin, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 01/1972 ENDING DATE................ 01/1972 BOX........................ 47 PAGE COUNT................. 800 --------------- COL,SER,FLDR ID............ 002700091 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Wisconsin SUBJECT DESCRIPTOR......... Wisconsin, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 01/1972 ENDING DATE................ 09/1972 BOX........................ 48 PAGE COUNT................. 800 --------------- COL,SER,FLDR ID............ 002700092 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... 1972 State Polls: Wisconsin SUBJECT DESCRIPTOR......... Wisconsin, Presidential Campaign - 1972, Public Opinion Polls BEGINNING DATE............. 09/1972 ENDING DATE................ 10/1972 BOX........................ 49 PAGE COUNT................. 400 --------------- COL,SER,FLDR ID............ 002700005 ACCESSION.................. 70-NLF-333 RECORD CODE................ S TITLE...................... Ford Administration National Surveys, {This is a Series Title} ...DESCRIPTION... Survey reports, detailed data tables, charts, maps, and other information from a series of national proportional probability surveys of prospective voters in the 1976 campaign. Surveys were administered in November 1974, February 1975, November 1975, June 1976, and throughout September and October 1976. The February 1975 study includes reports on focus group interviews, a random national sample, an intensive sample of Michigan voters, and a variety of supplementay analyses. An October 1976 report includes breakdowns by key states, although more detailed information is available in the series "1976 Presidential Campaign: PFC Priority States." Also included is a copy of the campaign strategy for the general election. Arranged chronologically by date of data collection or report. SUBJECT DESCRIPTOR......... Political Affairs, Presidential Campaign - 1976, Public Opinion Polls, Republican Party BEGINNING DATE............. 11/1974 ENDING DATE................ 10/1976 VOLUME..................... 2.8 UNITS MEASUR............... linear feet BASIS OF ARRANGEMENT....... C, Arranged chronologically. TYPE OF MATERIAL........... REP, CHA, TAB, Report, Chart, Table BOX........................ 50-56 --------------- COL,SER,FLDR ID............ 002700093 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... U.S. National Survey, December 1974 SUBJECT DESCRIPTOR......... Political Affairs, Republican Party, Public Opinion Polls BEGINNING DATE............. 12/1974 ENDING DATE................ 12/1974 BOX........................ 50 PAGE COUNT................. 800 --------------- COL,SER,FLDR ID............ 002700094 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... U.S. National Survey, December 1974 SUBJECT DESCRIPTOR......... Political Affairs, Republican Party, Public Opinion Polls BEGINNING DATE............. 12/1974 ENDING DATE................ 12/1974 BOX........................ 51 PAGE COUNT................. 575 --------------- COL,SER,FLDR ID............ 002700095 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... U.S. National Study, February 1975 SUBJECT DESCRIPTOR......... Political Affairs, Republican Party, Public Opinion Polls BEGINNING DATE............. 02/1975 ENDING DATE................ 02/1975 BOX........................ 51 PAGE COUNT................. 225 --------------- COL,SER,FLDR ID............ 002700096 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... U.S. National Study, February 1975 SUBJECT DESCRIPTOR......... Political Affairs, Republican Party, Public Opinion Polls BEGINNING DATE............. 02/1975 ENDING DATE................ 02/1975 BOX........................ 52 PAGE COUNT................. 350 --------------- COL,SER,FLDR ID............ 002700097 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... U.S. National Survey, November/December 1975 SUBJECT DESCRIPTOR......... Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 11/1975 ENDING DATE................ 12/1975 BOX........................ 52 PAGE COUNT................. 450 --------------- COL,SER,FLDR ID............ 002700098 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... U.S. National Survey, November/December 1975 SUBJECT DESCRIPTOR......... Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 11/1975 ENDING DATE................ 12/1975 BOX........................ 53 PAGE COUNT................. 350 --------------- COL,SER,FLDR ID............ 002700099 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... U.S. National Secondary Analysis, June 1976 (1)-(3) SUBJECT DESCRIPTOR......... Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 06/1976 ENDING DATE................ 06/1976 BOX........................ 53 PAGE COUNT................. 150 --------------- COL,SER,FLDR ID............ 002700100 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... U.S. National Study, July 1976 SUBJECT DESCRIPTOR......... Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 07/1976 ENDING DATE................ 07/1976 BOX........................ 53 PAGE COUNT................. 300 --------------- COL,SER,FLDR ID............ 002700101 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... U.S. National Study, July 1976 SUBJECT DESCRIPTOR......... Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 07/1976 ENDING DATE................ 07/1976 BOX........................ 54 PAGE COUNT................. 200 --------------- COL,SER,FLDR ID............ 002700102 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... Campaign Strategy Book, August 1976 (1)-(4) SUBJECT DESCRIPTOR......... Presidential Campaign - 1976 BEGINNING DATE............. 08/1976 ENDING DATE................ 08/1976 BOX........................ 54 PAGE COUNT................. 200 --------------- COL,SER,FLDR ID............ 002700103 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... U.S. National Survey Data, August 1976 (1)-(3) SUBJECT DESCRIPTOR......... Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 08/1976 BOX........................ 54 PAGE COUNT................. 150 --------------- COL,SER,FLDR ID............ 002700104 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... U.S. National Study, August 1976 SUBJECT DESCRIPTOR......... Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 08/1976 BOX........................ 54 PAGE COUNT................. 250 --------------- COL,SER,FLDR ID............ 002700105 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... U.S. National Study, August 1976 SUBJECT DESCRIPTOR......... Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 08/1976 BOX........................ 55 PAGE COUNT................. 100 --------------- COL,SER,FLDR ID............ 002700106 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... U.S. National Study, September 1976 SUBJECT DESCRIPTOR......... Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 09/1976 ENDING DATE................ 09/1976 BOX........................ 55 PAGE COUNT................. 400 --------------- COL,SER,FLDR ID............ 002700107 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... U.S. National Recontact Study, September 1976 (1)-(5) SUBJECT DESCRIPTOR......... Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 09/1976 ENDING DATE................ 09/1976 BOX........................ 55 PAGE COUNT................. 300 --------------- COL,SER,FLDR ID............ 002700108 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... U.S. National Recontact Study, September 1976 (6)-(12) SUBJECT DESCRIPTOR......... Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 09/1976 ENDING DATE................ 09/1976 BOX........................ 56 PAGE COUNT................. 400 --------------- COL,SER,FLDR ID............ 002700109 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... National Surveys, October 1976 (1)-(6) SUBJECT DESCRIPTOR......... Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 10/1976 ENDING DATE................ 10/1976 BOX........................ 56 PAGE COUNT................. 300 --------------- COL,SER,FLDR ID............ 002700110 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... National Surveys, Aggregate Tables, Wave III, October 1976 SUBJECT DESCRIPTOR......... Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 10/1976 ENDING DATE................ 10/1976 BOX........................ 56 PAGE COUNT................. 100 --------------- COL,SER,FLDR ID............ 002700007 ACCESSION.................. 70-NLF-333 RECORD CODE................ S TITLE...................... 1976 Presidential Campaign: PFC Priority States, {This is a Series Title} ...DESCRIPTION... Computer tabulations of data from weekly tracking of voter attitudes and intentions in 28 key target states and swing vote states during the general election campaign. The telephone surveys of a random proportional sample of prospective voters tested attitudes toward Ford and Carter on personality and national issues. The data are reported by a variety of voter characteristics, including party, age, religious preference, and gender. Arranged alphabetically by state. SUBJECT DESCRIPTOR......... Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 1976 ENDING DATE................ 1976 VOLUME..................... 2.2 UNITS MEASUR............... linear feet BASIS OF ARRANGEMENT....... AC, Arranged alphabetically by subject and chronologically thereunder. TYPE OF MATERIAL........... REP, CHA, TAB, Report, Chart, Table BOX........................ 57-62 --------------- COL,SER,FLDR ID............ 002700111 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: Summary Tables and Tracking Aggregates (1)-(2) SUBJECT DESCRIPTOR......... Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 57 PAGE COUNT................. 100 --------------- COL,SER,FLDR ID............ 002700112 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: Alabama SUBJECT DESCRIPTOR......... Alabama, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 57 PAGE COUNT................. 75 --------------- COL,SER,FLDR ID............ 002700113 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: California (1)-(2) SUBJECT DESCRIPTOR......... California, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 57 PAGE COUNT................. 150 --------------- COL,SER,FLDR ID............ 002700114 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: Colorado (1)-(2) SUBJECT DESCRIPTOR......... Colorado, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 57 PAGE COUNT................. 100 --------------- COL,SER,FLDR ID............ 002700115 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: Florida (1)-(2) SUBJECT DESCRIPTOR......... Florida, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 57 PAGE COUNT................. 150 --------------- COL,SER,FLDR ID............ 002700116 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: Illinois (1)-(7) SUBJECT DESCRIPTOR......... Illinois, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 57 PAGE COUNT................. 300 --------------- COL,SER,FLDR ID............ 002700117 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: Illinois (8) SUBJECT DESCRIPTOR......... Illinois, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 58 PAGE COUNT................. 25 --------------- COL,SER,FLDR ID............ 002700118 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: Indiana (1)-(3) SUBJECT DESCRIPTOR......... Indiana, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 58 PAGE COUNT................. 200 --------------- COL,SER,FLDR ID............ 002700119 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: Iowa (1)-(4) SUBJECT DESCRIPTOR......... Iowa, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 58 PAGE COUNT................. 250 --------------- COL,SER,FLDR ID............ 002700120 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: Kentucky SUBJECT DESCRIPTOR......... Kentucky, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 58 PAGE COUNT................. 75 --------------- COL,SER,FLDR ID............ 002700121 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: Louisiana SUBJECT DESCRIPTOR......... Louisiana, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 58 PAGE COUNT................. 75 --------------- COL,SER,FLDR ID............ 002700122 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: Michigan (1)-(2) SUBJECT DESCRIPTOR......... Michigan, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 58 PAGE COUNT................. 100 --------------- COL,SER,FLDR ID............ 002700123 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: Maryland (1)-(3) SUBJECT DESCRIPTOR......... Maryland, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 58 PAGE COUNT................. 200 --------------- COL,SER,FLDR ID............ 002700124 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: Mississippi (1)-(3) SUBJECT DESCRIPTOR......... Mississippi, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 59 PAGE COUNT................. 200 --------------- COL,SER,FLDR ID............ 002700125 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: Missouri (1)-(9) SUBJECT DESCRIPTOR......... Missouri, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 59 PAGE COUNT................. 400 --------------- COL,SER,FLDR ID............ 002700126 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: New Jersey (1)-(4) SUBJECT DESCRIPTOR......... New Jersey, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 59 PAGE COUNT................. 200 --------------- COL,SER,FLDR ID............ 002700127 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: New York (1) SUBJECT DESCRIPTOR......... New York, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 59 PAGE COUNT................. 75 --------------- COL,SER,FLDR ID............ 002700129 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: New York (2)-(4) SUBJECT DESCRIPTOR......... New York, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 60 PAGE COUNT................. 200 --------------- COL,SER,FLDR ID............ 002700130 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: North Carolina (1)-(3) SUBJECT DESCRIPTOR......... North Carolina, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 60 PAGE COUNT................. 200 --------------- COL,SER,FLDR ID............ 002700131 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: Ohio (1)-(7) SUBJECT DESCRIPTOR......... Ohio, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 60 PAGE COUNT................. 300 --------------- COL,SER,FLDR ID............ 002700132 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: Oklahoma SUBJECT DESCRIPTOR......... Oklahoma, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 60 PAGE COUNT................. 75 --------------- COL,SER,FLDR ID............ 002700133 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: Oregon (1)-(2) SUBJECT DESCRIPTOR......... Oregon, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 60 PAGE COUNT................. 100 --------------- COL,SER,FLDR ID............ 002700134 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: Pennsylvania SUBJECT DESCRIPTOR......... Pennsylvania, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 60 PAGE COUNT................. 75 --------------- COL,SER,FLDR ID............ 002700135 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: Pennsylvania (2)-(4) SUBJECT DESCRIPTOR......... Pennsylvania, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 61 PAGE COUNT................. 200 --------------- COL,SER,FLDR ID............ 002700136 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: Rhode Island SUBJECT DESCRIPTOR......... Rhode Island, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 61 PAGE COUNT................. 75 --------------- COL,SER,FLDR ID............ 002700137 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: South Carolina (1)-(2) SUBJECT DESCRIPTOR......... South Carolina, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 61 PAGE COUNT................. 100 --------------- COL,SER,FLDR ID............ 002700138 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: Tennessee (1)-(3) SUBJECT DESCRIPTOR......... Tennessee, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 61 PAGE COUNT................. 200 --------------- COL,SER,FLDR ID............ 002700139 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: Texas (1)-(4) SUBJECT DESCRIPTOR......... Texas, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 61 PAGE COUNT................. 250 --------------- COL,SER,FLDR ID............ 002700140 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: Vermont SUBJECT DESCRIPTOR......... Vermont, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 61 PAGE COUNT................. 35 --------------- COL,SER,FLDR ID............ 002700141 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: Virginia (1) SUBJECT DESCRIPTOR......... Virginia, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 61 PAGE COUNT................. 75 --------------- COL,SER,FLDR ID............ 002700142 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: Virginia (2)-(3) SUBJECT DESCRIPTOR......... Virginia, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 62 PAGE COUNT................. 100 --------------- COL,SER,FLDR ID............ 002700143 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: Washington SUBJECT DESCRIPTOR......... Washington, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 62 PAGE COUNT................. 75 --------------- COL,SER,FLDR ID............ 002700144 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... PFC Priority States: Wisconsin (1)-(7) SUBJECT DESCRIPTOR......... Wisconsin, Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 08/1976 ENDING DATE................ 10/1976 BOX........................ 62 PAGE COUNT................. 250 --------------- COL,SER,FLDR ID............ 002700008 ACCESSION.................. 70-NLF-333 RECORD CODE................ S TITLE...................... Presidential Campaign: Post-Election Analyses, {This is a Series Title} ...DESCRIPTION... An analysis of the 1976 national election vote, with supporting maps, charts and tables; and studies of specific aspects of the campaign by Market Opinion Research staff, Richard Cheney, and others, including two reports on the Ford-Carter debates and a comparison of Ford and Reagan speech styles. Arranged alphabetically by subject. SUBJECT DESCRIPTOR......... Presidential Campaign - 1976, Public Opinion Polls, Republican Party BEGINNING DATE............. 1976 ENDING DATE................ 1977 VOLUME..................... 0.2 UNITS MEASUR............... linear feet BASIS OF ARRANGEMENT....... A, Arranged alphabetically. TYPE OF MATERIAL........... REP, TAB, SPE, CHA, MEM, Report, Table, Speech, Chart, Memorandum BOX........................ 62 --------------- COL,SER,FLDR ID............ 002700146 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... MOR Summary Report SUBJECT DESCRIPTOR......... Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 11/1976 ENDING DATE................ 11/1976 BOX........................ 62 PAGE COUNT................. 75 --------------- COL,SER,FLDR ID............ 002700147 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... Spatial Distributions (tables) SUBJECT DESCRIPTOR......... Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 11/1976? ENDING DATE................ 11/1976? BOX........................ 62 PAGE COUNT................. 25 --------------- COL,SER,FLDR ID............ 002700148 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... Speeches, Reports and Campaign Debates (1)-(2) SUBJECT DESCRIPTOR......... Presidential Campaign - 1976, Public Opinion Polls, Campaign Debates BEGINNING DATE............. 11/1976 ENDING DATE................ 10/1977 BOX........................ 62 PAGE COUNT................. 250 --------------- COL,SER,FLDR ID............ 002700149 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... Teeter Tapes and Memorandum SUBJECT DESCRIPTOR......... Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 10/1976 ENDING DATE................ 12/1976 BOX........................ 62 PAGE COUNT................. 11 --------------- COL,SER,FLDR ID............ 002700150 ACCESSION.................. 70-NLF-333 RECORD CODE................ F TITLE...................... Voter Self-Scaling SUBJECT DESCRIPTOR......... Presidential Campaign - 1976, Public Opinion Polls BEGINNING DATE............. 1976? ENDING DATE................ 1976? BOX........................ 62 PAGE COUNT................. 6 ---------------