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School Policy Battle Won in Seattle |
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On November 21, Seattles School Board passed an anti-commercialism initiative that was five years in the making. In 1996, the Seattle School Board, facing a $35 million budget shortfall, signed the Advertising and Corporate Sponsorship Policy Act, opening schools up to corporate advertising and sponsorship. One year later, parents, educators and activists formed the Citizens Campaign for Commercial Free Schools (CCCS). Since its inception, the group has grown to over 1,000 members including 65 educator groups and a dozen state legislators. The groups proposed anti-commercialism policies include prohibiting ads, logos and Channel One from 100 Seattle schools. We need these policies in place in Seattle, says educator and activist Brita Butler-Wall. Commercialism in our schools amounts to the privatization of public space and child abuse. |
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